Frequently Asked QuestionsWhat is PPC?

PPC or Pay Per Click as it is called is one of the fastest growing forms of online advertising. Whilst SEO or Search Engine Optimisation can take time to be done correctly and ethically. PPC can often have your adverts showing in a couple of hours.

Why use PPC?

PPC means exactly what it says; you only pay for the clicks through to your site. Using this form of advertising can be a great tool in your marketing strategy.

How we work?

After an initial consultation, we will go away and build a test campaign, using the search terms and ad text that we feel will help us achieve the goals set. Once this is ready to go live, we will ask you to pause any pay per click advertising you may be doing at the moment. We will then activate our advertising, leaving it up so we can monitor the success. Your account is only paused and we have no control over that. So if for any reason you decide not to come with us, you can just restart your campaign.

Why use Roo Media?

We have over 20 years’ experience in search marketing. We make your business our business. The more we understand what you do, the better equipped we are to succeed. We make your goals, our goals.

How long is the contract?

Here at Roo Media, we do not insist on contracts. Once the account is up and running, you can credit the account with as much or as little as you like. Then that is the beginning, we constantly monitor the account for Low Quality Scores, Poor Click Through Rates and anything else that may hinder the overall performance of the Account.

What is SEO?

SEO, the abbreviation of Search Engine Optimisation, is the use of ethical, high quality on and off page techniques which are applied to a business’ website to help enhance a number of factors. There are three main factors, enhance a business’s ranking on major search engines; increase the traffic flow to their website and to enhance their overall visibility online.

What is Social Media Marketing?

Social Media Marketing is becoming a very popular form of marketing; it uses a wide array of social networking sites to show of new and existing products, new offers and to build a large brand name with potential customers. Social Networks have made it much easier and quicker to target and interact with potential customers and clients from around the world.

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Get in touch

Roo Media Ltd
Suite 204, Lomeshaye Business Village,
Turner Road,

0800 599 9766


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